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Anya Hindmarch founded her eponymous luxury accessories business in London in 1987, and she now has 15 stores worldwide. Her I’m Not A Plastic Bag and I Am A Plastic Bag projects ignited the debate over the use of plastic bags and contributed to the decision to charge for plastic bags in UK supermarkets. In 2021, her brand launched the Universal Bag, a collaboration with supermarkets to rethink the reusable shopping bag, and Return to Nature, a collection of bags that are intended to biodegrade at the end of their useful life.
Hindmarch opened the Village on Pont Street in London’s Chelsea in 2021, a community of neighbouring stores clustered around the Anya Cafe. That same year, Anya published her first book, the Sunday Times bestseller If In Doubt, Wash Your Hair.
What’s the last treat you bought for yourself?
Bulbs. I have a garden project I am about to begin.
Where do you buy your food from?
I can’t cook, so left to me, we would live off Cacklebean eggs, Poilâne bread, Estate Dairy butter and earl grey tea. Foods of the Gods.
Estate Dairy salted cultured butter
What’s the best present you’ve given?
A handwritten note and a case of full-fat Coke as a thank you after a particularly good NYE party.
Coca-Cola Original Taste
… and the best present you’ve received?
A Woman At Work print by Margaret Calvert from my team for my 50th [this was a limited edition print]. She is the typographer behind most of the UK’s roadsigns. It hangs in my office, and I treasure it.
What’s your favourite online store?
Anderson & Sheppard – the finest pyjamas. Beautifully crafted and very British.
What’s your favourite bricks-and-mortar shop?
John Sandoe bookshop. Nowhere better.
What’s the gadget you use most often?
My Dymo label maker. I would label everything if I could. It was the start of the Labelled Collection.
Dymo Label Manager
What’s the purchase you regret the most?
I regret not buying Ainslie + Ainslie sleep and day powder earlier. Gamechanging.
Ainslie + Ainslie day powder
Ainslie + Ainslie night powder
What’s the thing(s) you get delivered?
Logs. Nothing like sitting by a roaring fire inside or outside.
What would you buy with £20 – and £200?
10 bags of Maynards wine gums. 100 bags of Maynards wine gums.
Maynards Bassetts wine gums
What’s your ‘saved search’ on eBay?
I’m always searching for a Richard Saja tapestry that I wish I had bought to go with the one on my wall.
What item do you buy on repeat?
Wine gums.
How do you make your coffee at home?
We have a Bialetti moka pot. I love the design, and it makes great coffee.
Bialetti moka pot
What’s your biggest splurge?
Travel. We love ambitious holidays as a family, and there are lots of places still on our list. The sunken churches in Lalibela, Socotra, Siwa, Persepolis (if only I could)… I could go on.
And what’s your greatest vintage find?
The Méret Oppenheim bird leg table I have always wanted, and a Seymour Street sign (my married name is Seymour).
Traccia Table
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